In August of 2009, Saturdays opened its flagship store in SoHo as New York’s premier downtown surf shop. Determined to suit a lifestyle occupied with surfing, living and working in New York City, Saturdays began selling boards and wetsuits as well fine art and other lifestyle accessories. Today Saturdays design and produces its own menswear line that has become synonymous with high-quality craftsmanship and traditional style. The Platform pop-up is our first Los Angeles shop ever! - and we think it feels perfectly at home.
The space showcases our new, just dropped spring collection - expect a mix of street and surf-inspired t-shirts and sweats, easygoing knits, cool tailoring, and covetable accessories. Surfboards, of course. Plus, a special collaboration with Hawaiian brand Sig Zane.